Through generations, Dinesen Floors have delivered wooden flooring, paneling and interior designs. But the old lumber mill needed a helping hand with their digital roadmap.
Dinesen were struggling with poor performance which negatively affected their online platform. The site was poorly built and the commerce logic was set up in quite an inexpedient way, resulting in slow load times.
Worldwide Scaling
Alpha Solutions started working on the project and set up Cache and CDN on top of the existing solution including Umbraco CMS, Ucommerce and Microsoft Azure. The solution was stabilized so risks of downtime when deploying are now removed.
Dinesen’s sublime work with wooden materials is important to showcase on their website as they leave unique impressions in their solutions.
Therefore, impressive, high-quality product images are a necessity for their online presence. To prevent load times to last an eternity, the CDN ensures to deliver the images without it impacting performance.
Therefore, Dinesen can deliver the same user experience across the globe, enabling the family-run business to scale much faster and easier.
Moreover, the integration to the shipping platform, Webshipper, makes Dinesen able to adjust freight prizes based on country, weight, product type etc. Webshipper’s automated order processing workflows also makes the everyday life easier for employees.
